Despegar.com initiated a transformative advertising campaign, introducing a fresh brand image through a series of 3D landscapes showcasing popular vacation destinations. This promotional material was strategically broadcasted on renowned national and international television channels.
To redesign the brand identity of Despegar.com through a transformative advertising campaign, featuring captivating 3D landscapes highlighting popular vacation destinations. The goal is to showcase the brand's commitment to providing exceptional travel experiences while capturing the imagination of viewers and inspiring them to explore new destinations. By strategically broadcasting the promotional material on prominent national and international television channels, the aim is to increase brand visibility, engage a wider audience, and drive consumer interest in Despegar.com's offerings.